Author Archives: Daria Mark
Spring cleaning – a redesign of Gretje Ferguson’s Website
I’ve written about Gretje Ferguson before – she’s a photographer in Boston taking amazing images of everyone from her children and grandchildren to business professionals and authors. And now, Gretje’s site has a new look – thanks to her ever … Continue reading
Yogurt and the anticancer link
An Example of Co-marketing between stonyfield yogurt and the publisher of Anticancer: A New Way of Life Continue reading
This one is for librarians
I’ve been trying to find a bulk solution to our tea needs – we drink lots of tea – and the tea bags are starting to add up as unnecessary waste. So I found this retailer in a simple Google … Continue reading
Chocoholics – rejoice!
One of my biggest and busiest clients, IBEX Tours, has launched a new tour to Belize: Chocolate, Nature and Culture. I considered convincing them to rename the tour Chocolate: Light, Dark and Delicious. I’ve been working feverishly to organize the … Continue reading
Business sense at its best
As I write this post, I lament the end of a bag of granola I had purchased in Vermont on vacation. Silly you! You might say. Why not just order online for them again? It’s so easy for us … Continue reading
Getting it right or getting it right now
I watch more and more of my clients struggle with the content of their website. How do you describe yourself? How do you describe your business? What colors to use? What information to post and what to keep private? All … Continue reading
A picture is worth a thousand words
We often recommend a photo gallery for our clients. Not only do customers like to see many different pictures of a product (think Zappos with their 8 images of the same pair of shoes), but they also like to see … Continue reading
Google, please find the real me
I just attended a seminar on Email Marketing and Search Engine Optimization. Ha! I can see how you can fit email marketing into a 3 hour presentation (and Zak Barron did a good job on this) but it’s rather difficult … Continue reading
Announcing new clients
Brown Couch Consulting is pleased to announce two new clients – Village Green Renewal and Shannon Law Offices. Village Green Renewal is a handyman shop in Brookline Village owned by Seth Barrett. Seth started the store in 2008 and has … Continue reading
Well, now we have a face
I wrote in the previous post about the challenges of defining what a consulting firm does for its customers. Having solved that problem, I moved onto another. How to represent myself? Post a picture to the site or not? Finally, … Continue reading