Today I am going to start a new habit: Marketing Monday. As a small business owner, marketing is the forgotten child in my business activities. It never seems to get enough of my time and it’s hard to balance how much time marketing should get compared to customer projects. I feel behind even when I’ve accomplished some marketing of my business. Thus, I have formed a new plan. I call it Marketing Mondays: I will spend 1/2 hour marketing my business and advertising every Monday morning and then I will stop. I will have accomplished an important step both in balancing my action items and in actual outreach for my business.
Starting off the week feeling accomplished will setup me up for a great week. I am looking forward to it already.
Here is the Monday check list:
- One blog post
- One facebook entry on the company page
- One email or call to a client or coworker (past or present) who has been out of touch for a while.
Item 1 done. 2 more to go.